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Success of Spanish soccer TV broadcasting

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Although the Spanish soccer team has disappointed its fans, the TV transmission of the matches has generated 60 hours of information, which is two and a half uninterrupted days.

Accesogroup has analyzed and valuated the media covering of the Spanish team in the news programs on national TV channels. Besides, the study adds a benchmarking of the media repercussion of the team lead by Luis Aragonés, against the teams from Brazil and Argentina.

The analysis includes all the news broadcasted between June 8th, when the World Cup started, and Jun 28th, two days after the match the Spanish team played against France.

The study includes sports as well as social information. It doesn’t analyze La Sexta, as this channel doesn’t have any news programs.